Abstract:
The implementation of public participation, a key objective of devolution, has become
contentious and polarizing process. It remains unclear how county governments have
operationalized and institutionalized public participation as a fundamental principle and
value of governance. As the level of government closest to citizens, counties provide an
ideal forum for participatory democracy to thrive. This can be achieved through the
adoption of comprehensive communication strategies that facilitate citizen-centred
engagement, ultimately enhancing the quality of decision making outcomes. While many
counties have taken steps to establish structured mechanisms for public interest
information exchange among stakeholders, the extent of their influence remains largely
unclear. This study aimed to analyze county communication architecture as a strategic
pathway and tool for public participation in Kenya‟s devolved governments. It focused on
four key research objectives: to identify communication frameworks implemented at the
county level that facilitate meaningful public participation; to evaluate the effectiveness
of county communication frameworks in achieving devolution objectives; to examine the
opportunities and challenges in implementing public participation in decentralized
governments and; to analyze the constitutional and legal framework that guides public
participation in devolved governments in Kenya. The study was conducted in the counties
of Kisumu, Trans Nzoia, Kwale, Makueni, Marsabit, Meru, Narok and Nairobi, each
representing respective regional economic bloc. The anchor theoretical framework was
Functional group communication theory and deliberative democracy theory, both
emphasizing the role of communication in ensuring effective decision making. The study
sample consisted of 26 respondents purposely chosen for their role in public participation,
communication, and county governance. The participants were drawn from the council of
governors, county assemblies forum, sub county administrators, county directors of
communication, and community based organizations. Data was collected through
document analysis and in-depth interviews. The generated data was analyzed thematically
and presented in a narrative form. The findings revealed that: there is a general normative
communication framework provided under the County Government Act for each county
to model own communication approach; county communication strategies as applied have
not delivered intended communication objectives; many opportunities exist for county
residents to participate in governance; public participation is undermined by social,
economic, communication, cultural, political and behavioral factors; the constitution and
relevant legal provisions firmly establishes public participation as a fundamental value
and principle of governance. The study recommends that county governments should
ensure communication and information is available and accessible to all citizens,
strengthen their communication fundamentals, and actualize participation as the law
provides and within established standards, norms and best practices.