Abstract:
Heroes are crucial in our general life. They inspire us to do good deeds. Likewise, in the
digital world people are helping others using online community forums even without
knowing the people they are helping. They are referred to as digital heroes and their
efforts enrich the community forums and digital world day by day. The available
literature does not reveal an existing platform for analyzing people’s digital activities
and identifying digital heroes in the digital world. This study aimed to establish digital
hero selection criteria based on community forum activities using data mining approach
and develop a web platform. The platform will aid in discovering and documenting
digital heroes so that future generations can know about them and be inspired by their
contributions to the digital community as well as be motivated to do good deeds. Using
homogeneous purposive sampling technique, this study used a public dataset of
1,889,860 users between 2008 and 2017 from the Stack Overflow online developer
community forum and analyzed using data mining approach in order to discover the
digital heroes based on their digital activities and proposed selection criteria. The data
mined was mainly user’s information including user name, registration date, about, user
id, total votes (up and down) and reputation number. The collected information was
analyzed based on four proposed hero selection criteria for identifying digital heroes:
Experience, Accuracy, Activity and Trust, which were established by collecting experts’
opinion using questionnaires. In order to establish digital hero selection criteria, this
study used convenience sampling technique to target 45 experts who know about the
Stack Overflow community forum, understand how it works, and know about developer
community members and their activities in the forum. Furthermore, this study
developed a web platform referred to as Digital Hero Discovery (DHD) web platform
that was guided by conceptual data analysis model to analyze, discover and document
digital heroes. The study was able to discover a total number of 3,231 digital heroes
who qualified in all the criteria using the Knowledge Discovery in Databases (KDD)
process of data mining approach to analyze data as well as hero selection criteria. The
digital heroes were classified into four proposed hero categories: A, B, C and D based
on their contributions in the community. From the findings, the categories had the
following number of heroes: A – 1; B – 45; C – 2,411; and D – 774. The proposed
digital hero selection criteria and data mining approach would be the start of the journey
of digital hero discovery to inspire digital world people to help others accurately and
frequently. The developed DHD web platform could be used in other digital
communities including academic, medical and social communities in order to discover
digital heroes based on their contributions