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Showing 10 out of a total of 55 results for collection: School of Business and Economics.
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Emotional experience and purchase intention: A moderated mediation of store image and utilitarian value
Nkaabu Clement Gichunge
;
Saina Ernest
;
Bonuke Ronald
(
International Journal of Economics, Commerce and Management
,
2017-08
)
Leader personality traits and employee job satisfaction in the media sector, Kenya
KiarieMary Agnes Wambui
;
Maru Loice C.
;
Cheruiyot Thomas Kimeli
(
Emerald Insight
,
2017
)
Role of dynamic capabilities in the performance of manufacturing Firms in Nairobi County, Kenya
Nyachanchu Thomas O.
;
Chepkwony Joel
;
Bonuke Ronald
(
European Scientific Journal
,
2017-11
)
The moderating effect of store image on the indirect relationship between socio-sensory experience and the purchase intention via social value
Nkaabu Clement Gichunge
;
Saina Ernest
;
Bonuke Ronald
(
International Journal of Economics, Commerce and Management
,
2017-08
)
The moderating effect of loyalty cards on the relationship between store awareness, store perceived quality and store brand choice A survey on selected supermarkets in Eldoret Town, Kenya
Simiyu Gabriel
;
Bonuke Ronald
(
International Journal of Economics, Commerce and Management
,
2017-07
)
Direct and indirect effect of store awareness and store perceived quality on store brand choice.Empirical evidence from selected supermarket retail industry in Kenya.
Simiyu Gabriel
;
Bonuke Ronald
(
www.iosrjournals.org
,
2017-06
)
The role of information quality on the performance of Hotel Industry in Kenya
Makau Scholastica
;
Lagat Charles
;
Bonuke Ronald
(
European Scientific Journal
,
2017-07
)
Information quality, information systems support capability and performance of Hotels in Nairobi, Kenya
Makau Scholastica
;
Lagat Charles
;
Bonuke Ronald
(
European Scientific Journal
,
2017-08
)
Effect of organizational ownership and culture on employee performance among selected banks in Kenya
Langat Emmy
;
Lagat Charles
(
2017-05
)
The conditional effect of word of mouth on the relationship between sales promotion and brand equity among consumers of detergents in Nairobi County, Kenya
Songoi Joyce Nabwire
;
Simiyu Gabriel
;
Bonuke Ronald
(
International Journal of Economics, Commerce and Management
,
2017-09
)
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Author
Bonuke Ronald (8)
Lagat Charles (7)
Korir Michael (6)
Maru, Loice (5)
Bonuke, Ronald (4)
Cheruiyot, Thomas Kimeli (3)
Komen Joyce (3)
Simiyu Gabriel (3)
Tarus, Daniel Kipkirong (3)
Boit, Rose (2)
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Subject
Leadership (3)
Corporate Governance (2)
Corporate social responsibility (2)
Emotional Intelligence, (2)
Employee Performance (2)
Experiential Marketing (2)
Organization Performance (2)
Purchase intention (2)
State Corporation (2)
Store perceived quality (2)
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Date Issued
2017 (55)
Has File(s)
Yes (35)
No (20)