The hotel industry in Kenya faces challenges in maintaining quality customer relationships with increased complaints trending on social media platforms. Negative information through social media adversely affects the ...

Participatory approaches in community-driven projects are usually connected to sustainable livelihoods. Previous studies have focussed more on community-based tourism (CBT), where private investors, donors and non-governmental ...

Empowered employees deserve autonomy and control in their jobs to increase their commitment; in the absence of these factors, their commitment is low. The purpose of the study was to determine the moderating effect of job ...

Entrepreneurship education (EE) has been incorporated into middle-level colleges and higher education curricula in Kenya in an attempt to inculcate entrepreneurial skills in students. Consequently, the diploma course in ...

Over the years, countries continue to introduce hotel rating systems to indicate to customers the level of comfort and service quality expected in different hotel categories. Previous studies on conventional hotel rating ...

There is a worldwide outcry on the inability of hospitality graduates to demonstrate competency in the industry. Although scholars show a mismatch of skills set and work performance, there is a dearth of studies on ...

The performance of tour guides is crucial in shaping the image, competitiveness and the tourist’s memory of the areas visited. Guides stay the longest with the visitors in comparison with other service providers and ...

Tourism is a key driver of development accounting for 10% of GDP worldwide. Despite the fact that domestic tourism accounts for a significant proportion of this industry globally, its uptake in developing countries is ...

Like in other developing countries, the tourism industry in Kenya depends heavily on the recreational opportunities presented by the natural environments, which include pristine nature, spectacular landscapes, rare species, ...

Training is critical to human resource development and in the promotion and development of the tourism industry. In Kenya, Middle Level Colleges (MLCs) have been instrumental in manpower training for the tourism sector ...