Tourism product development, a strategy of managing plastic solid waste in Dandora, Nairobi, Kenya

Abstract

Contemporary art tourism is new in Kenya but it is considered as old as tourism itself because for centuries many societies had already given much appreciation for the arts and culture. On the other hand , recycling of plastic materials is being encouraged because of the negative effects plastic products do have on the environment all over the world. Some of the nations have recognized and taken the initiative so as to transform the menace into lucrative products. The core objective of the study is to find out whether contemporary art as a form of sustainable new tourism product will help in managing plastic waste at Dandora dumpsite in Nairobi, Kenya . The study further looked on the importance of new tourism product development to the country and also the importance of innovation in establishing tourism products in Kenya. The study adopted a n action research design . A semi structured questionnaire an d interviews w ere used to collect data from representative stakeholders. Data was analyzed using statistical package for the social sciences (SPSS). The results indicated that plastic waste has affected the lives of so many negatively and recommends sust ainable measures to deal with it such as the use of contemporary art by recycling the plastic waste