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The moderating effect of perceived customer value on the relationship between relationship quality and customer loyalty among bank customers in Kenya
Komen Susan
;
Bonuke Ronald
;
Korir Micheal
(
International Journal of Current Research
,
2015-09
)
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Author
Bonuke Ronald (1)
Komen Susan (1)
Korir Micheal (1)
Subject
Banks, (1)
Customer Loyalty (1)
Moderating Effect, (1)
Perceived Customer Value (1)
Relationship Quality (1)
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Date Issued
2015 (1)
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Yes (1)