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Browsing by Author "Yego, Nelson K."

Browsing by Author "Yego, Nelson K."

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  • Drivers of potential policyholders’ uptake of insurance in Kenya using Random Forest 
    Yego, Nelson K.; Nkurunziza, Joseph; Kasozi, Juma (LLC “Consulting Publishing Company “Business Perspectives, 2023)
    The low adoption of insurance by potential policyholders in developing countries like Kenya is a cause for concern for insurers, regulators, and other marketing stakehold- ers. To effectively design targeted marketing ...