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DC Field | Value | Language |
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dc.contributor.author | Hando, Erica J. | - |
dc.contributor.author | Thiong’o, Simon M. | - |
dc.contributor.author | Schulz, Rita | - |
dc.contributor.author | Uluma, Brendah N. | - |
dc.date.accessioned | 2024-05-02T06:10:13Z | - |
dc.date.available | 2024-05-02T06:10:13Z | - |
dc.date.issued | 2024 | - |
dc.identifier.uri | https://doi.org/10.1079/9781800621411.0019 | - |
dc.identifier.uri | http://ir.mu.ac.ke:8080/jspui/handle/123456789/9043 | - |
dc.description.abstract | Studies of tourists’ destination loyalty demonstrate that experiences during past visits to a destination influence future intentions to revisit the same destination. Similarly, literature on travel behaviour reveals that post-visitation variables significantly relate to revisit intentions. However, at the time of this study, there was a paucity of empirical studies exploring the correlation between ‘during-visitation’ variables and revisit intentions to parks. This study attempted to fill this gap by assessing the influence of on-site experiences on tourists’ revisit intentions in Lake Manyara National Park (LMNP). The findings showed that experience (Mean = 1.876) influenced tourists’ intentions to revisit LMNP. Further, Pearson’s correlation coefficient depicted a relatively significant association between experience and tourist intentions to revisit the park (r = 0.447**, p = 0.000). This study concludes that experience is a significant predictor of future tourists’ behavioural intentions. Tourism destination managers should, therefore, strive to understand their target market(s) to create memorable experiences. | en_US |
dc.language.iso | en | en_US |
dc.publisher | CABI digital | en_US |
dc.subject | Revisit intentions | en_US |
dc.subject | Travel behaviour | en_US |
dc.title | The contribution of past experiences on revisit intentions in national parks: the case of tourists in Tanzania’s Lake Manyara national park | en_US |
dc.type | Article | en_US |
Appears in Collections: | School of Tourism, Hospitality and Events Management |
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