Please use this identifier to cite or link to this item: http://ir.mu.ac.ke:8080/jspui/handle/123456789/2553
Full metadata record
DC FieldValueLanguage
dc.contributor.authorLagat Charles-
dc.contributor.authorFrankwick Gary L.-
dc.date.accessioned2019-01-30T12:02:41Z-
dc.date.available2019-01-30T12:02:41Z-
dc.date.issued2017-
dc.identifier.urihttps://www.researchgate.net/profile/Lagat_Charles/publication/317416810_Marketing_capability_marketing_strategy_implementation_and_performance_in_small_firms/links/5b430e83a6fdccbcf90dbc0e/Marketing-capability-marketing-strategy-implementation-and-performance-in-small-firms.pdf-
dc.identifier.urihttp://ir.mu.ac.ke:8080/xmlui/handle/123456789/2553-
dc.language.isoenen_US
dc.subjectMarketing capabilityen_US
dc.subjectSmall business performanceen_US
dc.titleMarketing capability, marketing strategy implementation and performance in small firmsen_US
dc.typeArticleen_US
Appears in Collections:School of Business and Economics

Files in This Item:
There are no files associated with this item.


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.